01 · top
12:04–12:47
43 s
why
She contradicts her own advice from earlier in the episode, and explains why. It survives without setup.
“I gave this advice for 6 years. I was wrong about the part everyone quotes.”
hook
cover
cut lists for weekly shows
90 minutes of good talk is sitting in your archive unspent.
ClipCash reads the transcript your recorder already made and hands back the 14 moments worth cutting. Ranked best first, each with the reason it works out of context, a hook in your show’s voice, and a cover.
The bottleneck was never the editing. It was the deciding.
.srt or .vtt · top 3 moments free, no card · one episode $29, no subscription
12:04
0:0014 moments found1:14:12
Every tick is a moment found in one 74-minute interview. The amber one is the row that carries the episode.
roughly 14,000 words in a 90-minute episode. 14 passages carry it. we mark them.
the problem
Three bad options, and the one you actually pick
Someone has to listen to the episode again, judge which 40 seconds lands without setup, write a hook that survives the first 3 seconds, and make a cover that earns a tap. That is judgment work, and it is the part hosts postpone forever.
An auto-clipper
$15–29 every month
Renders fast, chooses badly. You end up rewatching the episode anyway.
A repurposing agency
$300–1,000 every month
Chooses well. Needs a call, an onboarding, a contract and a week.
An evening of your own
one evening per episode
The only thing that ever really worked, and the thing you skip. Episode 40 has no clips.
ClipCash
$29 once
We choose, and show why. Your editor still cuts, and there is nothing to cancel.
what arrives
This is a clip plan
The top 3 moments of one episode, best first, each with its timecode range, the reason it works, its hook and its cover. Below them, the plain truth about what is left.
example plan. the show is invented; the format is exactly what a real one looks like.
cut list · episode 41 · 1:14:1214 moments · 3 free · 11 behind $29
02
31:18–31:52
34 s
why
A number lands with no context needed, and the follow-up question is the punchline.
“We spent $40,000 finding out what a $200 phone call would have told us.”
hook
cover
03
48:22–49:05
43 s
why
The only place in the episode where both speakers talk at once. The disagreement reads as urgency.
“No — that is the part everybody has backwards.”
hook
cover
11 more moments, ranked, with hooks and covers.
$29
The 3 free moments are yours whether you buy or not. If an episode carries fewer than 4 moments worth cutting, we show them all and say so — keep your $29 for a stronger week.
how it works
Minutes, not evenings. 3 steps, no call
01
Drop the transcript file
The .srt or .vtt your recorder already exports. Descript, Riverside and YouTube all make one. We never touch the video.
02
We read the whole episode
A few passes over the text, ranked best first, one line of reasoning for every moment. Roughly 2 minutes.
03
Hand it to your editor
Copy the whole cut list, or paste the timecodes into the clipper you already pay for. The evening is yours again.
the whole idea
Rendering is nearly free now. Choosing is not.
Every tool in this category sells the render, which computers got good at. Almost nobody sells the choosing, which is still scarce. A transcript is a text problem, and reading text closely is the one thing that has got dramatically cheaper — so we read the words, rank the moments, and write down why.
That is also why we can be plain with you. The reasoning sits next to every moment, so you overrule us in 10 seconds instead of rewatching an hour.
price
Bought once, kept forever
Credits sit on your account and never expire. One credit is one episode plan. There is no subscription, so there is nothing to forget to cancel.
one episode
one clip plan
$29
5 episodes
a month of a weekly show
$99
20 episodes
a season
$299
free preview: the top 3 moments of one episode, no card. you choose a pack only after you have read real moments from your own episode.
start with the free previewplainly
What we do not do
- 01
We do not touch video or audio. You bring a transcript with timecodes, and that is why this costs $29 instead of $600.
- 02
We do not cut your clips. We tell your editor exactly where to cut, and why.
- 03
We do not post anywhere for you. No accounts to connect, no scheduling.
- 04
We do not hand you a score and call it judgment. Every moment arrives with the reason it works, so you can overrule us in 10 seconds.
Your last episode is still sitting there, unspent.
Drop the transcript your recorder already made. The top 3 moments come back free, ranked, with the reason each one works — no account, no card. The rest of the cut list is $29 once.